Comments on products, promotions and activities at Widget UK Ltd, a UK based distributor of mobile computing products.
Opportunity for more channel involvement in Byte Night, the IT industry annual sleep out.
widget | 26 May, 2010 11:07
The Widget team prepare for Byte Night - from the left Rob Sparrow, Mark Needham, Bart Hoorntje, Liza Childs, Alexis Bridge and Darren Gray.
Channel organisations, such as consumer electronicsdistributor Widget UK Ltd, have joined vendors and end users from across the ITindustry in pledging to raise money for Byte Night 2010.
Byte Night founder Ken Deeks urged more VARs, distributorsand other channel players to join in.
“Traditionally, ByteNight was largely supported by the IT vendor and end user communities,” hesaid, “but over the years, as the eventhas grown, our sleeper base has diversified. Byte Night has become themust-attend event for anyone connected to the technology sector - whether thatis as a vendor within the industry, or a supplier to it. And that's what makesit so special - the fact so many different organisations, from different partsof the sector come together to raise money for a very worthy cause.
“I therefore want tourge any VARs, distis or other channel players to join us for Byte Night 2010.Not only will you be working alongside colleagues, customers and industrybig-wigs, you'll be part of a fantastic movement that has committed itself toending youth homelessness, for good.”
Widget chairman Mark Needham commented “Once again a team from Widget will be sleeping out on October 8th2010. Byte Night is now one of thecornerstones of our corporate social responsibility programme. It raises moneyfor a very good cause, and at minimum cost to the charity being supported.”
CIO and IT directors from a range of end user organisations,and vendors such as Cisco, HP and Dell are regular supporters of ByteNight.
Organisations or individuals wishing to take part shouldcontact Barbara Gill, Senior Fundraising Executiveat Action for Children on 0207704 7135 or email bytenight@actionforchildren.org.uk
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About Byte Night
Byte Night is theIT industry’s annual sleep out in support of Action for Children. Each yearhundreds of individuals and teams from across the IT and business communityspend a night exposed to the elements in a bid to raise sponsorship andawareness of Action for Children’s work.
It all began 12years ago when 30 individuals from the IT industry slept out and raised£35,000. Since then the event has grown to over 700 sleepers raising almost£550,000 in 2009 alone. Patrons, sponsors and sleepers include celebrities andleading figures, CIOs, systems developers, business managers, marketers andmore.
About Widget
Widget UK Ltd distributes a tightly focussed rangeof satellite navigation, networking and video products, for manufacturers suchas Cisco Systems and TomTom. Widget UK Ltd sells only to trade, and notdirectly to the public. Its customers are UK retailers and resellers includingStaples, DSGi, Maplin, Comet, Amazon.co.uk, Dabs.com, Play.com, QVC, IdealShopping Direct, Computacenter and SCC.
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